How did you identify it from the plethora of weight loss products already on the market?
It was a chance conversation with a good family friend, Dr Trevor Jarman in 2020, when we introduced him to our business, and discussed the challenges of changing eating behaviours that many of our clients face.
Trevor is a retired biochemist, and co-founder of Natures Remedies Ltd. His company had researched, developed and successfully commercialised products containing a well-researched and clinically proven herbal weight loss formulation called ‘YGD’ in both the UK and USA for over twenty years.
This was a natural fit and we formed a collaboration agreement to bring Curb with YGD under The Therapeutic Kitchen ‘umbrella’.